Rise of the Coded Business

The need for speed drives a thriving developer economy and a business revolution.

Developers: An Emerging Power Class

A sweeping new study shows that developers are emerging as a new power class that is on the cusp of being recognized as a highly influential group in business and society. As business requirements changed, developers were uniquely suited to configure the enterprise for the digital economy, thereby pulling them up from basements and into boardrooms, and giving them a more prominent role in everyday culture. What's more, they've refused to let go of their unique collective identity in the process, bringing their fringe culture into the mainstream.

Research Summary: Developer Economy

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Mobilizing Influence

In March 2014, Chef commissioned a survey of 1,000 software developers in the U.S. to reveal trends in their business, societal, financial and political behavior. The research findings identify unique attributes of today's developers ñ from how they're plotting their careers to how they're getting involved in their communities and influencing governments. It demonstrates that this class is evolving as powerful, connected influencers, who are mobilizing across business and society, shaping more than code, and gaining prominence in the process.

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Welcome to the Third Shift

Two major shifts revolutionized the world of business over the past 200 years ñ industrialization and IT. Now there's a third shift ñ the rise of the coded business. Technology has become the primary touch point for customers. Demand is relentless. The only way to win the race to market is by automating delivery of IT infrastructure and software.

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IT's role is to turbo-charge business transformation by automating the building, testing and deployment of new applications and features.

The logic is simple: When releases speed up, when they move faster from development to operations, the customer feedback loop increases, overall velocity increases, and revenues take off.

This is the third shift ñ the rise of the coded business.

Traditional Enterprise IT is too slow

Forrester Consulting conducted research on behalf of Chef that found 36% of the Fortune 1000 IT leaders surveyed highlighted faster delivery of IT services as their top priority, and a full 58% placed it in the top three priorities, but only 17% say they can deliver fast enough.


The study, ìIT Speed: The Crisis and the Savior of the Enterpriseî, which is available now, yielded five key findings:

  • IT must act fast to accelerate execution.
  • Inability to change is a pervasive affliction needing a quick cure.
  • The study found that 71% of respondents are only able to change their infrastructure once a week, or even less frequently, which is simply unacceptable in our era of quicksilver customer demand.
  • Automation is a solution; implementation is nascent but accelerating.
  • Entrenched behaviors are hampering the ability of IT to accelerate its speed of delivery.

But wait, there's hope. Lots of it.

By properly applying automation and the related process refinements, businesses can win the race for customers in our increasingly digital economy. IT's role is to turbo-charge business transformation by automating the building, testing and deployment of new applications and features.

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Third Shift